One membership, four houses

House Privilège

One membership across Kérastase, Redken, CeraVe and La Roche-Posay. Every order counts toward it, and the House gives back more the further you explore.

Demo account:

Membership

The more of the House you explore, the more it gives back.

Four brands, one membership. Nothing to sign up for and nothing to remember — it works from your first order.

One brand in the bag5%comes back to you

Two brands, or more10%on the whole basket

Every way the House rewards you

Twice as muchWhen you explore the HouseOne brand rewards you. Add a second — Kérastase with your CeraVe, Redken with your La Roche-Posay — and the whole basket rewards you at double the rate.

100 pointsFor letting us read your hairComplete the AI hair analysis. You get a routine built around what we find, and points for the trouble.

100 pointsFor letting us read your skinThe skin analysis, once. Your photo never leaves your phone.

250 pointsFor introducing a friendThey take 10% off their first order. You are rewarded a week after it reaches them.

50 pointsFor telling us the truthA rating and a few honest words on something you have actually used.

Three ways to belong

SilverWhere every member begins

Points on every order, across all four brands
Redeem for any full-size product in the House
A ritual from us on your birthday

From your first order

GoldThe House starts opening doors

Everything in Silver
Redeem points against a salon service
Express delivery, always, on us
A tenth more points on everything you buy

₹10,000 a year

PlatinumThe House, without the velvet rope

Everything in Gold
A masterclass with a celebrity stylist or expert
Entry to the annual draw — three members go to Cannes
A quarter more points on everything you buy

₹25,000 a year

What you can claim

Anything on the shelfAny full-size product, any of the four brands. Points cover it outright — never half of it.

An afternoon at the salonKérastase and L’Oréal Professionnel treatments, claimed with points. Gold and above.

A seat in the roomA masterclass with a stylist or expert most people only read about. Platinum.

The details, in full

What a point is worth. One point equals ₹1. Points cover the full price of what you claim — we do not split a reward between points and cash, and there are no partial caps.

Keeping your points. One paid order in twelve months keeps your entire balance rolling forward. There is no monthly clock to watch.

How tiers are set. By what you spend across all four brands between 1 January and 31 December. A tier reached in one year is yours for the rest of that year and all of the next. If a year is quieter than usual you move down one tier, never back to the beginning.

Earning rates. 5% back in points on a single-brand order, 10% when two or more brands are in the bag. Gold adds 10% to whatever you earn; Platinum adds 25%. Applied automatically at checkout.

The analyses. The 100-point bonus is a one-time welcome for each of the hair and skin analyses — it is not repeated on later scans.