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Redken

Acidic Bonding Concentrate 24/7 Night & Day Serum

4.2(684 reviews)
₹3,895
4,550save ₹655

MRP incl. of all taxes · Free delivery over ₹1,500 · Complimentary Discovery Vault (₹1,200 value) over ₹4,000

Bond repair serum that combats daily damage overnight.

Key Benefits

  • Concentrated, targeted daily care
  • Strengthens and repairs weakened fibre
  • New York salon-professional science
Never run dryThis size lasts most people about 8 weeks — want a reminder to reorder?
  • 100% Authentic · Direct from L’Oréal
  • Damaged or wrong item? Full refund
  • Secure payments · UPI, cards & COD
Stylist approvedpH-balanced scienceAuthentic guarantee

Your Redken Advisor

Get the right routine advice for you

Diagnose it, ask it, or talk to a real stylist — in minutes.

Analyse my hair30-second diagnosis

Complete the Ritual · Set of 3

Acidic Bonding Concentrate 24/7 Night & Day Serum
This productAcidic Bonding Concentrate 24/7 Night & Day Serum
+
Acidic Bonding Concentrate Conditioner
Completes the Acidic Bonding ritual · ConditionAcidic Bonding Concentrate Conditioner
+
Acidic Bonding Concentrate Shampoo
Completes the Acidic Bonding ritual · CleanseAcidic Bonding Concentrate Shampoo

8,8969,885Ritual Bonus −10%

3+ products unlock the 10% Ritual Bonus automatically — no code needed.

Delivery & returns

Ships in 24h across India. COD and UPI available at checkout. Unopened items: 7-day returns. Received something damaged or incorrect? Share a photo for a full refund — no need to send it back.

10×stronger hair fibre*
92%more shine vs. classic shampoo*
smoother touch after one use*

*Instrumental test on sensitised hair vs. a classic shampoo.

The science

Why this formula is priced the way it is

Citric Acid + Bonding CareThe activeAcidic Bonding Concentrate works at an optimised acidic pH to help repair weakened bonds inside the fibre.
Protein & amino-acid scienceThe technologyRedken formulates around protein, moisture and lipid balance.
L'Oréal Research & InnovationThe researchNYC salon-professional heritage, group R&I behind every launch.

Ingredient and technology claims are the brand’s own published positioning. Full clinical dossiers and study methodology are pending from the brand teams and will replace this summary.

The Science

Bonding Care ComplexReinforces weakened bonds for up to 3× stronger, more resilient hair.
Citric AcidRebalances the hair’s pH for a smoother, glossier cuticle.
Salon ProteinsProfessional-grade proteins condition, protect and repair.

How to Use

WHEN

Nightly or between washes, on dry or towel-dried hair.

WHERE

Work through mid-lengths and ends.

TIP

No rinse needed — style as usual.

Healthy hair is pH science — respect the acid mantle and the shine follows.Sana Kapoor · Redken Lead Artist, India

Have a question about this product?

Salon ProfessionalColour SafeHeat ProtectionSulfate-Gentle CleansingTested by Stylists

4.2/ 5

Based on 684 reviews

  • 576%
  • 416%
  • 34%
  • 22%
  • 12%
Sana Verified Buyer

Great everyday performance and a clean rinse. Took a couple of washes to notice, but the shine is undeniable now.

Dev Verified Buyer

Barbershop-level results at home. My hair holds a style far better and feels genuinely stronger.

Rohan Verified Buyer

You can feel the strength difference after a week — way less breakage when I brush. The pH science is real.

Every review is from a verified purchase. Review submission is coming soon.

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